From Teaching to Instagramming: growing digital ELT presence without burnout
Hanna Harusava
Summary
Why are English teachers flocking to Instagram and TikTok? Building a teacher brand online helps find students, create income, and open doors. But it can also become overwhelming, time-consuming, and yes — a fast track to burnout. In this talk, I’ll share 1) how to find your niche and choose the best platform for your energy and goals; 2) tips for creating content that actually resonates — without losing your sanity chasing likes; 3) key lessons from 8 years of blogging: real wins, flops, and insights. Join the talk to grow online with purpose, clarity, and support.
Biodata
Head of English Department at Spiral Scout (a Warsaw-based IT company), CELTA-certified tutor and ELT content creator with 150k+ followers on Instagram (@english.speakers) and TikTok, focusing on advanced English and teacher empowerment through digital presence
Presentation Details
Type of presentation: Workshop
The presentation is for: General audience
The presentation focuses on: Various
The session is: Practical solutions presentation / exchange of practical ideas
Category: Teacher Training and Development, including Teacher’s Self-Care and Resilience
Presentation is commercial: No
Speaking on behalf of a publisher, examination board, or commercial organisation? No
Scheduled for
Date: Sunday, 2025-09-21, 13:30 - 14:30
Place: 102